Playboi Carti, whose real name is Jordan Terrell Carter, is an American rapper, singer, and songwriter who has gained significant attention in the music industry for his unique sound and unconventional style. Since his breakthrough with the hit single “Magnolia” in 2017, Carti has developed a devoted fanbase and carved out a distinctive space in hip-hop with his experimental approach to music. His success has led to widespread fame and financial prosperity. In this article, we will explore Playboi Carti’s net worth in 2024, along with details about his biography, age, children, education, and career.
Playboi Carti’s Net Worth in 2024
As of 2024, Playboi Carti’s net worth is estimated to be around $10 million to $12 million. Carti’s wealth comes from his successful music career, including album sales, streaming revenue, merchandise, and touring. His critically acclaimed albums “Die Lit” and “Whole Lotta Red” have helped him gain commercial success, while his distinctive fashion style and collaborations with major brands have boosted his earnings.
In addition to music, Carti has ventured into fashion, securing deals and collaborations with brands like Vamp and Nike, which have expanded his financial portfolio. His influence in both music and fashion has made him a multi-faceted entertainer with a growing net worth.
Biography
Playboi Carti, born Jordan Terrell Carter, was born on September 13, 1996, in Atlanta, Georgia. He grew up in the city’s Southside area, and from a young age, he was drawn to music, fashion, and street culture. During his teenage years, Carti attended North Springs Charter High School, where he initially had aspirations of becoming an NBA player. However, his love for music quickly overtook his interest in sports, and by the time he was in high school, Carti had begun releasing his early tracks on SoundCloud.
Under the stage name Playboi Carti, he gained recognition in Atlanta’s underground rap scene with his unique sound and carefree persona. His style, often described as minimalist and avant-garde, set him apart from other rappers, leading to his eventual signing with AWGE, the creative collective run by A$AP Rocky.
Age and Early Life
As of 2024, Playboi Carti is 27 years old. Carti grew up in Atlanta, a city known for its rich hip-hop culture, which heavily influenced his musical direction. He was raised by a single mother, and his upbringing in Atlanta’s Southside gave him exposure to street culture, which is reflected in his music and fashion choices.
In his early years, Carti showed a strong interest in basketball and considered pursuing a career in sports before pivoting to music. He has cited artists like Gucci Mane, Lil Wayne, and Young Thug as major influences on his sound and style. By the time he was a teenager, Carti was already recording music and gaining attention on SoundCloud, where many of his early fans discovered him.
Children
Playboi Carti is the father of one child, a son named Onyx, whom he shares with Australian rapper Iggy Azalea. Onyx was born in 2020, and although Carti and Azalea have had a tumultuous relationship, they continue to co-parent their son. Carti has spoken about fatherhood in a few interviews, expressing a deep love for his son, even though he keeps much of his personal life private.
Despite their public disagreements, both Carti and Azalea have expressed a desire to prioritize their child’s well-being. Carti’s role as a father has added a new dimension to his life, although he tends to focus on his career rather than sharing too much about his personal and family life.
Education
Playboi Carti attended North Springs Charter High School in Sandy Springs, Georgia, but he did not pursue higher education. Instead, Carti dropped out of high school to focus on his music career full-time. His decision to leave school came after realizing his passion for music would lead him down a different path than the traditional academic route.
Carti’s “education” in music came from his involvement in Atlanta’s underground scene and the mentorship he received from influential artists like A$AP Rocky. His development as an artist took place largely outside of formal education, with his creativity and networking skills propelling him to success in the hip-hop industry.
Career
Early Career and Breakthrough
Playboi Carti first gained attention in 2015 with his self-released songs on SoundCloud, including “Broke Boi” and “Fetti,” which quickly garnered a following in the underground rap scene. His early music was characterized by minimalistic beats, repetitive hooks, and his laid-back vocal delivery, which set him apart from other emerging artists at the time.
In 2017, Carti released his debut self-titled mixtape, “Playboi Carti,” which included the hit single “Magnolia.” The song became a massive success, charting on the Billboard Hot 100 and helping Carti gain mainstream recognition. His collaboration with artists like Lil Uzi Vert on the track “wokeuplikethis”* further solidified his place in the industry.
Die Lit and Whole Lotta Red
In 2018, Carti released his debut studio album, “Die Lit,” which debuted at No. 3 on the Billboard 200 chart. The album, which featured guest appearances from Travis Scott, Nicki Minaj, and Young Thug, was praised for its experimental production and Carti’s offbeat, mumbled delivery. “Die Lit” became a cult classic, with tracks like “Shoota” and “Poke It Out” receiving widespread acclaim.
Following the success of Die Lit, Carti’s highly anticipated second album, “Whole Lotta Red,” was released in December 2020. The album debuted at No. 1 on the Billboard 200, marking Carti’s first chart-topping project. Whole Lotta Red featured a more aggressive, punk-inspired sound, which divided fans and critics but nonetheless established Carti as an innovative and unpredictable artist. The album has since gained appreciation for its bold production and willingness to challenge the conventions of hip-hop.
Fashion and Cultural Impact
In addition to his music, Playboi Carti is known for his influence in the world of fashion. His eccentric style, which blends high-end fashion with streetwear, has made him a fashion icon in the hip-hop community. Carti has worked with brands like Vamp, Nike, and Off-White, and he frequently collaborates with high-fashion designers, including Virgil Abloh.
Carti’s unique sense of style, characterized by baggy clothing, bold patterns, and accessories, has set trends and made him a favorite in fashion circles. He has appeared in numerous fashion campaigns and often incorporates his distinct aesthetic into his music videos and public appearances.
Endorsements and Business Ventures
Playboi Carti has secured numerous endorsement deals with major brands, including Nike and Adidas, capitalizing on his image as both a music and fashion icon. These endorsements, along with his collaborations in the fashion industry, have significantly contributed to his net worth.
In addition to endorsements, Carti has launched his own merchandise line and collaborates with the AWGE collective, which has helped him expand his business ventures beyond music. His association with A$AP Rocky and the creative collective has provided opportunities for growth in both his artistic and entrepreneurial endeavors.
Achievements and Awards
Although Playboi Carti has not yet won major industry awards like a Grammy, he has achieved significant milestones throughout his career. His albums, especially “Die Lit” and “Whole Lotta Red,” have garnered critical acclaim and commercial success. Carti’s influence on the SoundCloud rap movement and his contributions to the mumble rap genre have cemented his place as one of the most influential rappers of the 2010s and 2020s.
Carti’s success in fashion has also earned him recognition beyond the music industry, and he is regularly featured in fashion magazines and campaigns.
Real Estate and Lifestyle
With his growing wealth, Playboi Carti has made significant investments in real estate. He reportedly owns homes in Atlanta and Los Angeles, where he spends much of his time. His luxurious lifestyle includes high-end cars, designer clothing, and an extravagant collection of jewelry.
Despite his flashy image, Carti has also been known to keep aspects of his personal life private, particularly when it comes to his relationships and family. However, his presence in the media remains strong due to his music and cultural influence.
Conclusion
With a net worth of approximately $10 million to $12 million in 2024, Playboi Carti has become a major force in the hip-hop industry. His experimental approach to music, combined with his influence in fashion, has made him one of the most innovative and unique artists of his generation. As he continues to release music and expand his business ventures, Carti’s financial success and cultural impact are set to grow even further.